Category Archives: Globalization

Symposium on Frugal Innovations in Hamburg

“Mastering the Frugal Challenge: Innovating for Global Growth through Affordable Solutions” ————————————————————————————————————— Date: Tuesday, 19.11.2013, 9:00 – 18:00 hours Location: Guest House of the University of Hamburg, Rothenbaumchaussee 34, D-20148 Hamburg, Germany Organizer: Center for Frugal Innovation at TIM/TUHH Cooperation … Continue reading

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Indien – Chance oder Fallstrick? Was ist die richtige Marktstrategie für deutsche Mittelständler?

Pressemitteilung Hamburg (02.09.2013): Indien durchläuft eine Periode der wirtschaftlichen Turbulenzen. In den vergangen Monaten hat sich das Wirtschaftswachstum deutlich unter 5% verlangsamt, gleichzeitig hat die indische Rupie stark an Wert verloren. Die Folgen bekommen deutsche Mittelständler bereits zu spüren. Viele … Continue reading

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“Aiming Big with Small Cars”

A forthcoming publication on the emergence of a lead market for frugal products in India: Aiming Big with Small Cars: Emergence of a Lead Market in India By: Rajnish Tiwari and Cornelius Herstatt Springer Verlag, Series: India Studies in Business … Continue reading

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Indo-German Trade Continues its Dream Run in 2011

The bilateral trade volume in calendar year 2011 is estimated to have stood at €18.4 billion, up from €15.5 billion in 2010, thereby registering a staggering growth of 18.7%. The growth in bilateral exports and imports outperformed the overall growth … Continue reading

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“Indo German Etiquette: Explicitness of communication in Germany”

Source: http://www.indiadayshannover.com/?page_id=177 The advice of the week 7 / 2012 Explicitness of communication in Germany With intensifying Indo-German economic relations there is an increasing number of Indian visitors to Germany and while there is considerable literature preparing Germans to visit … Continue reading

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